The client wanted to redesign his site as a more image-heavy and "modern" presence, but with a local feel. We talked about his ideal customers: young parents ordering printed t-shirts for their children's sports teams; businesspeople needing polo shirts for their corporate events; PTA members looking for swag for their next fundraiser. The client also wanted customers to be able to request a quote right from the website, and for that feature to be prominent.
I worked together with the content manager on my team at Smart Marketing Advertising Agency to come up with great content for the site. I also looked at competitor websites to see what other screen printers were doing that was interesting. I met with the client and we often spoke on the phone, going back and forth with ideas.
Once I sketched out some menu and page layouts in Adobe XD and had them approved by the client, I built the site using Wordpress and Elementor.
For curious customers, we included the Process page, which I had a fun time designing the icons for. We also made sure to have multiple points of contact throughout the site. Most important, of course, was the "Get a Quote" button, which leads the potential customer to a simple and easy-to-navigate form.
Overall, working with my team and the client, we were able to build a beautiful and functional website that everyone was pleased with in the end.
Website design and development: Lina Maslo. Agency: Smart Marketing Advertising Agency.